By observing the current design trends, it can be said that the mobile designs are certainly influencing the web designs.
The UI design for the mobile applications as well as the web applications is converging to efficiently cater to the growing needs of technology and its consumers. The usage of advanced mobile devices like Smartphones and tablets for accessing the Internet is substantially rising. And, it thus can be anticipated that in the coming future, the mobile traffic will pass the desktop traffic.
Therefore, it has become more than imperative for businesses to ensure a trendy and updated presence to reach both mobile users and desktop users. And, as the mobile and web both continue to unite together, designers are making strives to improve user experience by making them more relevant with better and common designing strategies. This will help users consistently and seamlessly access the mobile apps and web apps via a mobile device.
The improved web UI design is also influenced by responsive design and touchscreen devices that are used for accessing the web. This also represents how the proliferating mobile usage has contributed to the current design trend.
Let's ponder into the factors that are greatly contributing to the convergence of web app designs and mobile app designs.
1. A Plethora of Touchscreen Devices
Truckloads of touchscreen devices are available out there, including Smartphones, tablets, hybrids, etc. The larger touchscreen devices demand somehow a different design approach than the smaller touchscreen devices, since there are certain key differences between them. Thus, in order to effectively and efficiently design the apps to target the larger touch screens, you will need to keep the latest UI conventions in mind. Some of the conventions are -
2. Going Responsive
The responsive design is not only considered as an ongoing trend, but it is the future of the mobile and web. It is due to the rise in the usage of mobile devices for the past few years. Responsiveness have become an imperative attribute for the majority of the websites, thus it is essential to understand the term “responsive” precisely before diving into the way to design it.
Responsive design is not all about resizing the layout to fit on the targeted device's screen, rather it has a deeper meaning. This approach is basically aimed to deliver a design that best respond to the user's environment and behavior while considering other aspects like platform, screen size, and more.
However, it has been observed that the adaptive mobile web design approach is better able to cater to user's need in certain situations. Thus, to make this process more proficient and convenient, the web and mobile apps are preferably designed and developed in the same fashion. This further facilitates designers and developers to implement a change in an expedient way as and when desired.
3. Unified Digital Experience
The usage of touchscreen devices and responsive design is rapidly flourishing in web apps and websites. As, the application designs need to separately consider the attributes of targeted devices, it is striding towards a unified user experience. There are several digital devices that are more focused over the user behavior like the Internet of Things (Smart home appliances, wearable, etc.).
Therefore to conclude this, it can be said that as users have rapidly adopted the mobile devices for accessing web (due to its utile offerings), designers are more focusing over mobile and web design convergence.